Managing innovation : integrating technological, market and organizational change /
by Tidd, Joseph [author.]; Bessant, J. R [author.].
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Item type | Location | Call number | Status | Date due |
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Epoka University Library
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HD 45 .J 2018 (Browse shelf) | Available |
Revised edition of the authors' Managing innovation, [2013]
Innovation : what it is and why it matters -- Innovation as a core business process -- Building the innovative organization -- Developing an innovation strategy -- Sources of innovation -- Search strategies for innovation -- Innovation networks -- Decision making under uncertainty -- Making the innovation case -- Creating new products and services -- Exploiting open innovation and collaboration -- Promoting entrepreneurship and new ventures -- Capturing the business value of innovation -- Capturing social value -- Capturing learning from innovation.
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