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Consumer behavior /

by Hoyer, Wayne D; MacInnis, Deborah J.
Material type: materialTypeLabelBookPublisher: Australia ; Mason, OH : South-Western Cengage Learning, c2010Edition: 5th ed.Description: xxiv, 493, [151] p. : ill. ; 27 cm.ISBN: 9780547079929 (hardcover).Subject(s): Consumer behavior
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Epoka University Library
HF5415.32 .H69 2010 (Browse shelf) Available

Includes bibliographical references and indexes.

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