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Henry R. Luce, Time, and the American crusade in Asia /

by Herzstein, Robert Edwin.
Publisher: Cambridge ; New York : Cambridge University Press, 2005Description: xv, 346 p. : ill., maps ; 24 cm.ISBN: 9780521835770; 0521835771.Subject(s): Luce, Henry Robinson, 1898-1967 | Public opinion -- United States | Asia -- Foreign public opinion, American | China -- Foreign public opinion, AmericanOnline resources: Contributor biographical information | Publisher description | Table of contents only
Contents:
From the American century to the Cold War -- Henry Luce and China : prelude to an American crusade -- Learning to market Chiang's China -- Bitter victory -- China on the brink : what role for America? -- Luce and the "loss" of China -- Cold war strategy : allies and enemies in the battle for China -- Losing China : the hunt for culprits intensifies -- Anti-communist allies in Asia : MacArthur and Rhee -- McCarthy and Korea : crises and opportunities -- The campaign for a wider war in Asia -- Electing Eisenhower while fighting McCarthy -- Time Inc., Eisenhower, and Asian policy, 1952-1959 -- Unwelcome moderation : Eisenhower's caution in East Asia -- Keeping the pressure on Mao and Ho -- Time, Luce, and the looming disaster in Vietnam, 1960-1967 -- Time Inc. and nation-making in Vietnam : from Kennedy to Johnson -- Troubled crusade in Vietnam -- The final years of Henry Luce's mission to Asia.
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Item type Location Call number Status Date due
Books Books
Epoka University Library
PN 4874 .L76 .H44 2005 (Browse shelf) Available

Includes bibliographical references (p. 261-326) and index.

From the American century to the Cold War -- Henry Luce and China : prelude to an American crusade -- Learning to market Chiang's China -- Bitter victory -- China on the brink : what role for America? -- Luce and the "loss" of China -- Cold war strategy : allies and enemies in the battle for China -- Losing China : the hunt for culprits intensifies -- Anti-communist allies in Asia : MacArthur and Rhee -- McCarthy and Korea : crises and opportunities -- The campaign for a wider war in Asia -- Electing Eisenhower while fighting McCarthy -- Time Inc., Eisenhower, and Asian policy, 1952-1959 -- Unwelcome moderation : Eisenhower's caution in East Asia -- Keeping the pressure on Mao and Ho -- Time, Luce, and the looming disaster in Vietnam, 1960-1967 -- Time Inc. and nation-making in Vietnam : from Kennedy to Johnson -- Troubled crusade in Vietnam -- The final years of Henry Luce's mission to Asia.

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