Business marketing management : a strategic view of industrial and organizational markets /
by Hutt, Michael D; Speh, Thomas W.
Series: The Dryden Press series in marketing. Publisher: Fort Worth, TX : Harcourt College Publishers, c2001Edition: 7th ed.Description: xxxii, 716 p. : 26 cm.ISBN: 0030291798.Subject(s): Industrial marketing -- Case studies. -- Management| Item type | Location | Call number | Status | Date due |
|---|---|---|---|---|
Books
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Epoka University Library
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HF 5415.13 .H87 2001 (Browse shelf) | Available |
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