International business : the challenge of global competition / Donald A. Ball ... [et al.]. - 13th ed. - New York : McGraw-Hill/Irwin, c2013. - xxxv, 536 p. : col. ill., col. maps ; 29 cm.

Includes bibliographical references and indexes.

The challenging world of international business -- International trade and foreign direct ivestment -- International institutions from an international business perspective -- Sociocultural forces -- Natural resources and environmental sustainability -- Political and trade forces -- Intellectual property and other legal forces -- The international monetary system and financial forces -- International competitive strategy -- Organizational design and control -- Global leadership issues and practices -- Assessing international markets -- Entry modes -- Export and import practices -- Marketing internationally -- Global operations and supply chain management -- Managing human resources in an international context -- International accounting and financial management.

9780078112638 (alk. paper) 9780077606121 007811263X (alk. paper)

2011045058


International business enterprises--Management.
International business enterprises.
International economic relations.

HD62.4 / .B34 2013

658/.049

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