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Smulyan, Susan.

Selling radio : the commercialization of American broadcasting, 1920-1934 / Susan Smulyan. - Washington : Smithsonian Institution Press, c1994. - viii, 223 p. : ill. ; 24 cm.

Includes bibliographical references (p. 169-215) and index.

ISBN: 1560986867

Subjects--Topical Terms:
Radio broadcasting--Economic aspects--History.--United States
Radio advertising--History.--United States
Corporate sponsorship--History.--United States

LC Class. No.: HE8698 / .S6 1994

Dewey Class. No.: 384.54/3/0973

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