Keith, William M., 1959-

The essential guide to rhetoric / William M. Keith, Christian O. Lundberg. - Boston : Bedford/St. Martin's, c2008. - ix, 83 p. ; 23 cm.

Includes bibliographical references (p. 78-79) and index.

The rhetorical tradition -- Rhetoric and the audience -- Situations and speech types -- Argument and persuasion -- Organization -- Style -- Rhetoric in contemporary life.

9780312472399 (pbk.) 0312472390 (pbk.)


English language--Rhetoric--Study and teaching.

PE1408 / .K435 2008

808/.04207

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