Johnson, Gerry.

Exploring corporate strategy : Text & Cases / Gerry Johnson, Kevan Scholes, Richard Whittington. - 8th enhanced media edition. - Harlow, England : New York : FT/Prentice Hall, 2008. - xxxi, 881p. : 27 cm.

Subtitle on cover: Text and cases. "Student access code" inserted. Includes bibliographical references and index.

140588732x


Business planning.
Strategic planning.
Business planning--Case studies.
Strategic planning--Case studies.

HD30.28 / .J648 2008

658.4/012

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