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Blackwell, Roger D.

Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel. - 10th ed. - Mason, Ohio : Thomson Business and Economics, c2006. - xlii, 774 p. : ill. ; 29 cm.

Includes bibliographical references and index.

ISBN: 0324271972

Subjects--Topical Terms:
Marketing research.
Consumer behavior.

LC Class. No.: HF5415.32 / .E53 2006

Dewey Class. No.: 658.8/342

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