Marketing : (Record no. 10046)

000 -LEADER
fixed length control field 00950cam a2200289 a 4500
001 - CONTROL NUMBER
control field 13674302
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200109155119.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 040803s2006 mauab b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2004111266
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0618474455 (library ed.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0618474463 (student text)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .P658 2006
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Pride, William M.,
Dates associated with a name 1942-
245 10 - TITLE STATEMENT
Title Marketing :
Remainder of title concepts and strategies /
Statement of responsibility, etc. William M. Pride, O.C. Ferrell.
250 ## - EDITION STATEMENT
Edition statement Library ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. Houghton Mifflin Co.,
Date of publication, distribution, etc. c2006.
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 610, [99] p. :
Other physical details col. ill., col. maps ;
Dimensions 29 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Ferrell, O. C.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c origcop
d 3
e epcn
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Not for loan Price effective from Permanent Location Date last seen Date acquired Koha item type Barcode Withdrawn status Full call number Lost status Damaged status Source of classification or shelving scheme Current Location
 2020-01-09Epoka University Library2020-01-092020-01-09Books8803 HF5415 .P658 2006   Epoka University Library

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