Strategic marketing management / (Record no. 10149)

000 -LEADER
fixed length control field 00978cam a22003134a 4500
001 - CONTROL NUMBER
control field 13008739
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200124105325.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 021121s2004 maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2002116444
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0618338071
035 ## - SYSTEM CONTROL NUMBER
System control number (DLC) 2002116444
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .A523 2004
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/02
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Anderson, Carol H.
245 10 - TITLE STATEMENT
Title Strategic marketing management /
Statement of responsibility, etc. Carol H. Anderson, Julian W. Vincze.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. Houghton Mifflin,
Date of publication, distribution, etc. c2004.
300 ## - PHYSICAL DESCRIPTION
Extent xxxiii, 863, [11] p. :
Other physical details ill. ;
Dimensions 27 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Strategic planning.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Vincze, Julian W.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 2
e epcn
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Source of classification or shelving scheme Price effective from Barcode Date acquired Damaged status Date last seen Not for loan Current Location Permanent Location Koha item type Full call number Withdrawn status Lost status
 2020-01-2491182020-01-24 2020-01-24 Epoka University LibraryEpoka University LibraryBooksHF 5415.13 .A523 2004  

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