Marketing planning & strategy / (Record no. 10150)

000 -LEADER
fixed length control field 00850pam a2200277 a 4500
001 - CONTROL NUMBER
control field 4927650
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200124105438.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 951207s1997 ohua 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 95051292
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 053885283b
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .J35 1997
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/02
Edition number 20
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Jain, Subhash C.,
Dates associated with a name 1942-
Relator code Subhash C. Jain
245 10 - TITLE STATEMENT
Title Marketing planning & strategy /
Statement of responsibility, etc. Subhash C. Jain.
246 3# - VARYING FORM OF TITLE
Title proper/short title Marketing planning and strategy
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Cincinnati, Ohio :
Name of publisher, distributor, etc. South-Western Pub.,
Date of publication, distribution, etc. c1997.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 844 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
700 ## - ADDED ENTRY--PERSONAL NAME
Relator code Subhash C. Jain
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Date last seen Permanent Location Price effective from Damaged status Full call number Source of classification or shelving scheme Lost status Date acquired Koha item type Barcode Withdrawn status Current Location Not for loan
2020-01-24Epoka University Library2020-01-24 HF 5415 .13 .J35 1997  2020-01-24Books9119 Epoka University Library 

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