Marketing research essentials / (Record no. 10212)

000 -LEADER
fixed length control field 01132cam a22003134a 4500
001 - CONTROL NUMBER
control field 11944594
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200305111650.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 000317s2001 ohua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 00036524
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324023170 (package: book & CD)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324028407 (book only)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324037139 (CD only)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .M3825 2000
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/3
Edition number 21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name McDaniel, Carl D.
245 10 - TITLE STATEMENT
Title Marketing research essentials /
Statement of responsibility, etc. Carl McDaniel Jr., Roger Gates.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Cincinnati, Ohio :
Name of publisher, distributor, etc. South-Western College Pub.,
Date of publication, distribution, etc. c2001.
300 ## - PHYSICAL DESCRIPTION
Extent 1 v. (various pagings) :
Other physical details ill. ;
Dimensions 26 cm. +
Accompanying material 1 computer optical disc (4 3/4 in.)
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Gates, Roger H.,
Dates associated with a name 1942-
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Date last seen Current Location Not for loan Withdrawn status Price effective from Damaged status Koha item type Source of classification or shelving scheme Date acquired Full call number Permanent Location Barcode Lost status
2020-03-05Epoka University Library  2020-03-05 Books 2020-03-05HF 5415.2 .M3825 2000Epoka University Library9182 

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