Ekspert i Marketingut : (Record no. 3402)

000 -LEADER
fixed length control field 01045na a2200229 4500
001 - CONTROL NUMBER
control field 3903
003 - CONTROL NUMBER IDENTIFIER
control field Milas
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140528154336.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110531b tu 000 0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789951868891
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .T735 2008
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 21
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF 5415 .13 .T735 2008
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Trout, Jack.
245 ## - TITLE STATEMENT
Title Ekspert i Marketingut :
Remainder of title rrefimi mbi drejtorin e pergjithshem qe u be gjeniu i marketingut /
Statement of responsibility, etc. Jack Trout ; perktheu Genc Nimani.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Prishtine :
Name of publisher, distributor, etc. Elta BS,
Date of publication, distribution, etc. [2008].
300 ## - PHYSICAL DESCRIPTION
Extent 117 p. :
Other physical details ill. ;
Dimensions 23 cm.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note The arrival -- What is the essence of marketing? -- What's branding all about? -- What should be my product strategy? -- How do I get my pricing right? -- Are there limits to growth? -- What is good research? -- How do I evaluate advertising? -- How do I pick the right medium? -- How important are logos? -- What mistakes are made most often?
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Decision making.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Branding (Marketing)
Holdings
Total Checkouts Koha item type Permanent Location Price effective from Withdrawn status Date acquired Lost status Inventory number Current Location Date last seen Barcode Source of classification or shelving scheme Date last checked out Damaged status Full call number Not for loan
1BooksEpoka University Library2015-01-19 2015-01-19 3642Epoka University Library2018-06-053642 2018-05-28 HF 5415 .13 .T735 2008 

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