Exploring marketing research / (Record no. 628)

000 -LEADER
fixed length control field 01080na a2200301 4500
001 - CONTROL NUMBER
control field 342
003 - CONTROL NUMBER IDENTIFIER
control field Milas
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140528153402.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 101008b tu 000 0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780324539028
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324539029
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .Z54 2007
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number HF 5415.2 .Z54 2007
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.2 ZIKe c2007
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Zikmund, William G.
245 ## - TITLE STATEMENT
Title Exploring marketing research /
Statement of responsibility, etc. William G. Zikmund, Barry J. Babin.
250 ## - EDITION STATEMENT
Edition statement 9th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Mason, OH ;
Name of publisher, distributor, etc. Thomson/South-Western,
Date of publication, distribution, etc. c2007.
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 698 p. :
Other physical details chiefly col. ill. ;
Dimensions 29 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Babin, Barry J.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c origcop
d 3
e epcn
f 20
g y-gencatlg
925 ## -
-- acquire
-- policy default
955 ## - COPY-LEVEL INFORMATION (RLIN)
-- se38 2006-12-18 to BCCD
Holdings
Permanent Location Withdrawn status Inventory number Source of classification or shelving scheme Current Location Date acquired Not for loan Lost status Barcode Koha item type Full call number Price effective from Damaged status Date last seen
Epoka University Library 354 Epoka University Library2014-11-12  354BooksHF 5415.2 .Z54 20072014-11-12 2014-11-12

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