Strategic marketing management
planning, implementation and control
Wilson, R. D. (Richard D.)
creator
text
mau
Boston, MA
Elsevier
2004
3rd ed.
monographic
eng
xii, 867p. 31 cm
Richard Wilson, Colin Gilligan.
HF 5415.13 .W547 2005
9780750659383
2004116790
DLC
041119
20161202133826.0
13787495