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1. Marketing research

by McDaniel, Carl D; Gates, Roger H.

Edition: 8th ed.Material type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Hoboken, NJ : Wiley, c2010Availability: Items available for loan: Epoka University Library [HF 5415 .2 .M3823 2010] (1).

2. Marketing

by Lamb, Charles W; Hair, Joseph F; McDaniel, Carl D.

Edition: 8th ed., instructor's ed.Material type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Mason, Ohio : Thomson/South-Western, c2006Availability: Items available for loan: Epoka University Library [HF 5415.L2624 2006] (1).

3. Marketing research essentials

by McDaniel, Carl D; Gates, Roger H.

Edition: 3rd ed.Material type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Cincinnati, Ohio : South-Western College Pub., c2001Availability: Items available for loan: Epoka University Library [HF 5415.2 .M3825 2000] (1).

4. MKTG 7

by Lamb, Charles W; Hair, Joseph F; McDaniel, Carl, Jr.

Edition: Student ed.Material type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Mason, Ohio : Andover : South-Western ; Cengage Learning [distributor], 2013Other title: Marketing 7; Marketing.Availability: Items available for loan: Epoka University Library [ HF 5415 .L26244 2011] (1).

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