Epoka University Library Search for 'au:"McDaniel, Carl,"'

MKTG 7 /

By Lamb, Charles W.,. Mason, Ohio : | Andover : South-Western ; | Cengage Learning [distributor], 2013 . xiv, 386, [20] pages : 28 cm. 9781285091860 | 1285091868 | 1627080007 | 9781627080002

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Marketing research essentials /

By McDaniel, Carl D.. Cincinnati, Ohio : South-Western College Pub., 2001 . 1 v. (various pagings) : 26 cm. +. 0324023170 (package: book & CD) | 0324028407 (book only) | 0324037139 (CD only)

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Marketing /

By Lamb, Charles W.. Mason, Ohio : Thomson/South-Western, 2006 . xlviii, 736 p. : 29 cm.. 0324317174 (instructor's ed.)

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Marketing research /

By McDaniel, Carl D.. Hoboken, NJ : Wiley, 2010 . xxx, 693, [65] p. : 26 cm. +. 9780470087022 (hbk.) | 0470087021 (hbk.)

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