Epoka University Library Search for 'pb:McGraw Hill/Irwin, and se:McGraw-Hill/Irwin series in marketing and itype:BK'

Management of a sales force.

By Spiro, Rosann L.. Boston : McGraw-Hill/Irwin, 2003 . xxiii, 564 p. : , Rev. ed. of: Management of a sales force / William J. Stanton, Rosann Spiro. 10th ed. c1999. 26 cm.. 0072398876 (alk. paper) | 0071198989 (international ed. : alk. paper)

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Marketing management :

By Lal, Rajiv.. New York, N.Y. : McGraw-Hill/Irwin, 2005 . xiii, 812 p. : 26 cm.. 0072967625 (alk. paper)

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Product Management

By Lehmann, Donald R.. Boston : McGraw-Hill/Irwin, 2005 . xvi, 494 p. : 24 cm.. 0072865989 (alk. paper)

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Analysis for marketing planning /

By Lehmann, Donald R.. Boston, Mass. : McGraw-Hill Irwin, 2002 . xii, 256 p. : 23 cm.. 0070275475 (alk. paper)

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Strategic marketing /

By Cravens, David W.. Boston : McGraw-Hill Irwin, 2003 . xviii, 843 p. : 26 cm.. 0072466650 (student : alk. paper) | 0071151613 (international : alk. paper)

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Retailing management /

By Levy, Michael,. Boston : McGraw-Hill Irwin, 2004 . xxxv, 775 p. ; 26 cm. :. 0072497203 (alk. paper) | 007121481X (international : alk. paper)

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Product management /

By Lehmann, Donald R.. Boston : McGraw-Hill/Irwin, 2005 . xvi, 494 p. : , International Edition 24 cm.. 0072865989 (alk. paper)

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Marketing channels :

By Pelton, Lou E.. Boston : McGraw-Hill/Irwin, 2002 . xxvi, 514 p. : 24 cm.. 0071121005

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