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1. Marketing research : an applied orientation

by Malhotra, Naresh K.

Edition: 5th ed. Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2007Online Access: Table of contents Availability: Items available for loan: Epoka University Library [HF 5415.2 .M29 2007] (1).

2. Marketing research an applied orientation

by Malhotra, Naresh K.

Edition: 5th ed. Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2007Online Access: Table of contents Availability: Items available for loan: Epoka University Library [HF 5415.2 .M29 2007] (1).

3. Exploring marketing research

by Zikmund, William G; Babin, Barry J.

Edition: 9th ed. Publisher: Mason, OH ; Thomson/South-Western, c2007Availability: Items available for loan: Epoka University Library [HF 5415.2 .Z54 2007] (1).

4. Consumer behavior

by Blackwell, Roger D; Engel, James F; Miniard, Paul W.

Edition: 10th ed. Publisher: Mason, Ohio : Thomson Business and Economics, c2006Availability: Items available for loan: Epoka University Library [HF 5415.32 .E53 2006] (2).

5. Marketing research : a Problem-solving Approach

by Sudman, Seymour.

Publisher: Boston : McGraw-Hill, c1998Online Access: Publisher description | Table of contents Availability: Items available for loan: Epoka University Library [HF 5415.2 .S688 1998] (1).

6. Introducing marketing research

by Baines, Paul; Chansarkar, B. A.

Material type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Chichester, West Sussex ; New York : J. Wiley & Sons, c2002Online Access: Contributor biographical information | Publisher description | Table of contents Availability: Items available for loan: Epoka University Library [HF 5415.2 .B26 2002] (4).

7. Marketing research

by Aaker, David A; Kumar, V; Day, George S.

Edition: 9th ed.Material type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Hoboken, NJ : Wiley, c2007Online Access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: Epoka University Library [HF 5415 .2 .A14 2007] (4).

8. Marketing research

by McDaniel, Carl D; Gates, Roger H.

Edition: 8th ed.Material type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Hoboken, NJ : Wiley, c2010Availability: Items available for loan: Epoka University Library [HF 5415 .2 .M3823 2010] (1).

9. Market research best practice : 30 visions for the future : a compilation of discussion papers, case studies and methodologies from ESOMAR : ESOMAR world research publication

by -- ESOMAR

Material type: book Book; Format: print bibliography bibliography; Literary form: not fiction Online Access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: Epoka University Library [HF 5415.2 .M3284 2007] (4).

10. Marketing research : in a digital information environment

by Hair, Joseph F; Bush, Robert P; Ortinau, David J.

Edition: 4th ed.Material type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Boston : McGraw-Hill Irwin, c2009Online Access: Table of contents only Availability: Items available for loan: Epoka University Library [HF 5415.2 .H258 2009] (1).

11. Exploring marketing research

by Zikmund, William G.

Edition: 6th ed.Material type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Fort Worth : Dryden Press, c1997Availability: Items available for loan: Epoka University Library [HF 5415.2.Z54 1997] (1).

12. Marketing research essentials

by McDaniel, Carl D; Gates, Roger H.

Edition: 3rd ed.Material type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Cincinnati, Ohio : South-Western College Pub., c2001Availability: Items available for loan: Epoka University Library [HF 5415.2 .M3825 2000] (1).

13. Marketing research

by Parasuraman, A; Grewal, Dhruv; Krishnan, R. (Ramu).

Material type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Boston : Houghton Mifflin, c2004Online Access: Table of contents only Availability: Items available for loan: Epoka University Library [ HF 5415.2 .P37 2004] (1).

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