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1.
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Search Engine Marketing, Inc. : driving search traffic to your company's web site
by Moran, Mike;
Hunt, Bill.
Publisher: Upper Saddle River, N.J. : London : IBM ; Pearson Education [distributor], 2006Availability: Items available for loan: Epoka University Library [HF 5415 .1265 .M665 2006] (1).
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2.
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E-commerce
by Rayport, Jeffrey F;
Jaworski, Bernard J.
Publisher: Boston : McGraw-Hill/Irwin MarketspaceU, c2001Other title: Ecommerce.Availability: Items available for loan: Epoka University Library [HF 5548 .32 .R39 2001] (1).
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3.
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Dictionary of marketing and communication; including advertising, market research and public relations, with a selection of terms and references from distribution, printing, photography, publishing, radio and television and the social sciences
by Jefkins, Frank William.
Publisher: Aylesbury, Intertext, 1973Availability: Items available for loan: Epoka University Library [HF 5415 .J438 1973] (1).
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4.
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Strategic advertising management
by Percy, Larry;
Elliott, Richard H.
Edition: 3rd ed. Publisher: Oxford ; New York : Oxford University Press, 2009Online Access: Table of contents only | Publisher description Availability: Items available for loan: Epoka University Library [HF 5438.5 .P475 2009] (2).
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5.
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Designing brand identity : an essential guide for the whole branding team
by Wheeler, Alina.
Edition: Fourth edition. Publisher: New Jersey , Wilwy 2013Online Access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: Epoka University Library [HD 69 .B7 W44 2013] (1).
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6.
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Introduction to advertising and promotion : an integrated marketing communications perspective
by Belch, George E. (George Edward);
Belch, George E. (George Edward);
Belch, Michael A.
Edition: 3rd ed. Publisher: Chicago : Irwin, c1995Other title: Introduction to advertising & promotion.Availability: Items available for loan: Epoka University Library [HF 5823 .B387 1995] (1).
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7.
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Social media strategy : marketing and advertising in the consumer revolution
by Quesenberry, Keith A.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Availability: Items available for loan: Epoka University Library [HF 5415.265. Q46 2016] (1).
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8.
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Dictionary of marketing and advertising
by Rosenberg, Jerry Martin.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: New York : J. Wiley, c1995Online Access: Contributor biographical information | Publisher description Availability: Items available for loan: Epoka University Library [HF 5415 .R577 1995] (1).
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9.
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Advertising, promotion, and other aspects of integrated marketing communications
by Shimp, Terence A.
Edition: 8th ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Mason, Ohio : South-Western Cengage Learning, c2010Availability: Items available for loan: Epoka University Library [HF 5415.123 .S54 2010] (2).
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10.
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Advertising,Promotion, and other aspects of integrated marketing communications
by .
Edition: 7th ed. Publisher: Mason, OH Thomson/South-Western, 2007Online Access: Contributor biographical information |u http://www.loc.gov/catdir/enhancements/fy1514/2005936424-b.html Table of contents only |u http://www.loc.gov/catdir/enhancements/fy1514/2005936424-t.html Availability: Items available for loan: Epoka University Library [HF 5415.123 .S54 2007 ] (1).
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11.
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Advertising,Promotion, and other aspects of integrated marketing communications
by .
Edition: 7th ed. Publisher: Mason, OH Thomson/South-Western, 2007Online Access: Contributor biographical information |u http://www.loc.gov/catdir/enhancements/fy1514/2005936424-b.html Table of contents only |u http://www.loc.gov/catdir/enhancements/fy1514/2005936424-t.html Availability: Items available for loan: Epoka University Library [HF5415.123 .S54 2007] (1).
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12.
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Advertising, promotion, and other aspects of integrated marketing communications
by Shimp, Terence A;
Andrews, J. Craig.
Edition: 9th ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Mason, Ohio : South-Western Cengage Learning, ©2013Availability: Items available for loan: Epoka University Library [HF5415.123 .S54 2007] (1).
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13.
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Social media marketing : a strategic approach
by Barker, Melissa S;
Barker, Donald;
Bormann, Nicholas F;
Roberts, Mary Lou;
Zahay, Debra L.
Edition: Second editionMaterial type: Book; Format:
print
bibliography
; Literary form:
not fiction
Availability: Items available for loan: Epoka University Library [HF5415.1265 .B375 2017] (1).
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14.
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Advertising, promotion & supplemental aspects of integrated marketing communications Terence A. Shimp
by .
Edition: 6th ed.Material type: Set; Format:
print
Publisher: Mason, Ohio Thomson South-Western c2003Online Access: Contributor biographical information |u http://www.loc.gov/catdir/enhancements/fy1514/2002071957-b.html Table of contents only |u http://www.loc.gov/catdir/enhancements/fy1514/2002071957-t.html Availability: Items available for loan: Epoka University Library [HF5415.123 .S54 2003] (1).
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15.
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Advertising, promotion, and other aspects of integrated marketing communications
by Shimp, Terence A.
Edition: 8th ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Mason, Ohio : South-Western Cengage Learning, c2010Availability: Items available for loan: Epoka University Library [HF5415.123 .S54 2010] (1).
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