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1.
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Marketing research : an applied orientation
by Malhotra, Naresh K.
Edition: 5th ed. Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2007Online Access: Table of contents Availability: Items available for loan: Epoka University Library [HF 5415.2 .M29 2007] (1).
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2.
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Marketing research an applied orientation
by Malhotra, Naresh K.
Edition: 5th ed. Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2007Online Access: Table of contents Availability: Items available for loan: Epoka University Library [HF 5415.2 .M29 2007] (1).
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3.
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Exploring marketing research
by Zikmund, William G;
Babin, Barry J.
Edition: 9th ed. Publisher: Mason, OH ; Thomson/South-Western, c2007Availability: Items available for loan: Epoka University Library [HF 5415.2 .Z54 2007] (1).
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4.
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Consumer behavior
by Blackwell, Roger D;
Engel, James F;
Miniard, Paul W.
Edition: 10th ed. Publisher: Mason, Ohio : Thomson Business and Economics, c2006Availability: Items available for loan: Epoka University Library [HF 5415.32 .E53 2006] (2).
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5.
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Marketing research : a Problem-solving Approach
by Sudman, Seymour.
Publisher: Boston : McGraw-Hill, c1998Online Access: Publisher description | Table of contents Availability: Items available for loan: Epoka University Library [HF 5415.2 .S688 1998] (1).
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6.
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Introducing marketing research
by Baines, Paul;
Chansarkar, B. A.
Material type:  Book; Format:
print
bibliography
 ; Literary form:
not fiction
Publisher: Chichester, West Sussex ; New York : J. Wiley & Sons, c2002Online Access: Contributor biographical information | Publisher description | Table of contents Availability: Items available for loan: Epoka University Library [HF 5415.2 .B26 2002] (4).
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7.
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Marketing research
by Aaker, David A;
Kumar, V;
Day, George S.
Edition: 9th ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Hoboken, NJ : Wiley, c2007Online Access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: Epoka University Library [HF 5415 .2 .A14 2007] (4).
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8.
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Marketing research
by McDaniel, Carl D;
Gates, Roger H.
Edition: 8th ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Hoboken, NJ : Wiley, c2010Availability: Items available for loan: Epoka University Library [HF 5415 .2 .M3823 2010] (1).
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9.
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Market research best practice : 30 visions for the future : a compilation of discussion papers, case studies and methodologies from ESOMAR : ESOMAR world research publication
by -- ESOMAR Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Online Access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: Epoka University Library [HF 5415.2 .M3284 2007] (4).
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10.
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Marketing research : in a digital information environment
by Hair, Joseph F;
Bush, Robert P;
Ortinau, David J.
Edition: 4th ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Boston : McGraw-Hill Irwin, c2009Online Access: Table of contents only Availability: Items available for loan: Epoka University Library [HF 5415.2 .H258 2009] (1).
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11.
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Exploring marketing research
by Zikmund, William G.
Edition: 6th ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Fort Worth : Dryden Press, c1997Availability: Items available for loan: Epoka University Library [HF 5415.2.Z54 1997] (1).
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12.
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Marketing research essentials
by McDaniel, Carl D;
Gates, Roger H.
Edition: 3rd ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Cincinnati, Ohio : South-Western College Pub., c2001Availability: Items available for loan: Epoka University Library [HF 5415.2 .M3825 2000] (1).
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13.
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Marketing research
by Parasuraman, A;
Grewal, Dhruv;
Krishnan, R. (Ramu).
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Boston : Houghton Mifflin, c2004Online Access: Table of contents only Availability: Items available for loan: Epoka University Library [ HF 5415.2 .P37 2004] (1).
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