000 | 01014cam a22003134a 4500 | ||
---|---|---|---|
001 | 13722435 | ||
003 | OSt | ||
005 | 20200117124922.0 | ||
008 | 040917s2006 ohua b 001 0 eng | ||
010 | _a 2004113640 | ||
020 | _a0324317174 (instructor's ed.) | ||
040 |
_aDLC _cDLC _dDLC |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHF5415 _b.L2624 2006 |
082 | 0 | 0 |
_a658.8 _222 |
100 | 1 | _aLamb, Charles W. | |
245 | 1 | 0 |
_aMarketing / _cCharles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel. |
250 | _a8th ed., instructor's ed. | ||
260 |
_aMason, Ohio : _bThomson/South-Western, _cc2006. |
||
300 |
_axlviii, 736 p. : _bcol. ill. ; _c29 cm. |
||
504 | _aIncludes bibliographical references (p. 702-717) and index. | ||
650 | 0 | _aMarketing. | |
650 | 0 |
_aMarketing _xManagement. |
|
700 | 1 | _aHair, Joseph F. | |
700 | 1 | _aMcDaniel, Carl D. | |
906 |
_a7 _bcbc _corigcop _d2 _eepcn _f20 _gy-gencatlg |
||
942 |
_2lcc _cBK |
||
955 |
_apv03 2005-07-05 z-processor to SSCD _ise45 2005-07-22 _aaa29 2005-07-28 |
||
999 |
_c10102 _d10102 |