000 01203cam a22003614a 4500
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003 OSt
005 20200117131102.0
008 030624s2005 ohua b 001 0 eng
010 _a 2003108966
020 _a0324200447 (Student ed. package)
020 _a0324200447 (Student ed. core)
020 _a0324225180 (Intl. stud. ed. package)
020 _a0324225199 (Int.. stud. ed. core)
035 _a(DLC) 2003108966
040 _aDLC
_cDLC
_dDLC
042 _apcc
050 0 0 _aHF5415
_b.M297453 2005
082 0 0 _a658.8
_222
100 _4hoffman
245 0 0 _aMarketing principles and best practices /
_cK. Douglas Hoffman ... [et al.].
250 _a3rd ed.
260 _aMason, Ohio :
_bThomson/South-Western,
_cc2005.
300 _axlii, 598 p. :
_bcol. ill. ;
_c29 cm.
500 _aRev. ed. of: Marketing : best practices. 2nd ed. c2003.
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing.
700 1 _aHoffman, K. Douglas.
730 0 _aMarketing.
906 _a7
_bcbc
_corignew
_d3
_eepcn
_f20
_gy-gencatlg
942 _2lcc
_cBK
955 _apc17 2003-06-24
_apv24 2004-06-03 to SSCD
_ise38 2004-07-19
_aaa29 2004-07-22
999 _c10105
_d10105