000 01083cam a22003014a 4500
001 14060795
003 OSt
005 20210616102846.0
008 050802s2006 enka b 001 0 eng
010 _a 2005053044
020 _a9781285431536
035 _a(OCoLC)ocm61240799
040 _aDLC
_cDLC
_dBWKUK
_dOCLCQ
_dDLC
042 _apcc
050 0 0 _aHD 9980.5
_b.D78 2017
082 0 0 _a9274
_222
_bHD 9980.5 .D78 2017
100 1 _aBruhn, Manfred.
245 1 0 _aServices marketing :
_cK. Douglas Hoffman John E. G. Bateson
260 _aHarlow, England ;
_aNew York :
_bFinancial Times/Prentice Hall,
_c2006.
300 _axxvi, 478 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references (p. 449-466) and index.
650 0 _aService industries
_xMarketing
_xManagement.
650 0 _aCustomer services
_xMarketing
_xManagement.
650 0 _aBusiness logistics.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f20
_gy-gencatlg
942 _2ddc
_cBK
955 _apc21 2005-08-02 to SSCD
_csc19 2005-08-02
_aaa05 2005-08-08
_aps08 2006-04-24 1 copy rec'd., to CIP ver.
999 _c10422
_d10422