000 00868na a2200277 4500
001 5594
003 Milas
005 20140528154337.0
008 130704b tu 000 0
020 _a0077097521 :
040 _aDLC
_cDLC
_dDLC
041 _aeng
050 _aHF5415.13
_b.L337 2001
082 _a658.8
090 _aHF 5415.13 .L337 2001
100 _aLancaster, Geoffrey,
_d1938-
245 _aMarketing management /
_cGeoff Lancaster, Lester Massingham.
260 _aEngland ;
_bMcGraw-Hill,
_cc2001.
300 _axi, 542 p. :
_c25 cm.
504 _aIncludes bibliographical references and index.
650 _aMarketing
_xManagement.
700 _aMassingham, Lester.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
955 _ase60 06-22-92; se10 06-23-92; se05 06-24-92; CIP ver. se45 11-17-92
991 _bc-GenColl
_hHF5415.13
999 _c3617
_d3617