000 | 01316cam a2200337 a 4500 | ||
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001 | 14218676 | ||
003 | OSt | ||
005 | 20190523165612.0 | ||
008 | 060104s2006 njua f b 001 0 eng d | ||
010 | _a 2006295010 | ||
020 | _a0471271330 | ||
035 | _a(OCoLC)ocm61295567 | ||
040 |
_aPVA _cPVA _dUAB _dIXA _dDLC |
||
042 | _alccopycat | ||
050 | 0 | 0 |
_aHF5415.5 _b.K86 2006 |
082 | _aHF 5415.5 .K86 2006 | ||
100 | 1 |
_aKumar, V., _d1957- |
|
245 | 1 | 0 |
_aCustomer relationship management : _ba database approach / _cV. Kumar, Werner J. Reinartz. |
260 |
_aHoboken, N.J. : _bWiley, _cc2006. |
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300 |
_axxiv, 323 p. : _bill. ; _c26 cm. |
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504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aCustomer relations _xManagement. |
|
650 | 0 |
_aCustomer relations _xData processing. |
|
700 | 1 | _aReinartz, Werner J. | |
856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/fy0605/2006295010.html |
856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0629/2006295010-b.html |
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0629/2006295010-d.html |
906 |
_a7 _bcbc _ccopycat _d3 _encip _f20 _gy-gencatlg |
||
942 |
_2ddc _cBK |
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955 |
_aps09 2006-01-04 z-processor to SSCD _ase00 2006-02-09 _ise05 2006-02-24 |
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999 |
_c9027 _d9027 |