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International business : the challenge of global competition /

by Ball, Donald A.
Material type: materialTypeLabelBookPublisher: New York : McGraw-Hill/Irwin, c2013Edition: 13th ed.Description: xxxv, 536 p. : col. ill., col. maps ; 29 cm.ISBN: 9780078112638 (alk. paper); 9780077606121; 007811263X (alk. paper).Subject(s): International business enterprises -- Management | International business enterprises | International economic relations
Contents:
The challenging world of international business -- International trade and foreign direct ivestment -- International institutions from an international business perspective -- Sociocultural forces -- Natural resources and environmental sustainability -- Political and trade forces -- Intellectual property and other legal forces -- The international monetary system and financial forces -- International competitive strategy -- Organizational design and control -- Global leadership issues and practices -- Assessing international markets -- Entry modes -- Export and import practices -- Marketing internationally -- Global operations and supply chain management -- Managing human resources in an international context -- International accounting and financial management.
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Item type Location Call number Status Date due
Books Books
Epoka University Library
HD 62.4 .B34 2013 (Browse shelf) Available

Includes bibliographical references and indexes.

The challenging world of international business -- International trade and foreign direct ivestment -- International institutions from an international business perspective -- Sociocultural forces -- Natural resources and environmental sustainability -- Political and trade forces -- Intellectual property and other legal forces -- The international monetary system and financial forces -- International competitive strategy -- Organizational design and control -- Global leadership issues and practices -- Assessing international markets -- Entry modes -- Export and import practices -- Marketing internationally -- Global operations and supply chain management -- Managing human resources in an international context -- International accounting and financial management.

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