Normal view MARC view ISBD view

Strategic marketing /

by Cravens, David W.
Material type: materialTypeLabelBookSeries: The Irwin/McGraw-Hill series in marketing. Publisher: Boston : Irwin/McGraw-Hill, c2000Edition: 6th ed.Description: xvi, 752 p. : ill. ; 25 cm.ISBN: 0070275432.Subject(s): Marketing -- Decision making | Marketing -- Management | Marketing -- Management -- Case studiesOnline resources: Publisher description | Table of contents
Tags from this library: No tags from this library for this title. Add tag(s)
Log in to add tags.
    average rating: 0.0 (0 votes)
Item type Location Call number Status Date due
Books Books
Epoka University Library
HF 5415.135 .C72 2000 (Browse shelf) Available

Includes bibliographical references and index.

There are no comments for this item.

Log in to your account to post a comment.

Epoka University Library, Rr. Tiranë-Rinas,Km. 12 1039 Tirana, Albania
+355 4 2232 086| FAX +355 4 2222 117|library@epoka.edu.al