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1. Supply chain management : strategy, planning, and operation

by Chopra, Sunil; Meindl, Peter.

Edition: 3rd ed. Publisher: Upper Saddle River, N.J. : Prentice Hall, c2007Online Access: Table of contents only Availability: No items available Checked out (1).

2. E-commerce : business, technology, society

by Laudon, Kenneth C; Traver, Carol Guercio.

Edition: 4th ed. Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall c2008Availability: Items available for loan: Epoka University Library [HF 5548.32 .L38 2008] (3).

3. Marketing research : an applied orientation

by Malhotra, Naresh K.

Edition: 5th ed. Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2007Online Access: Table of contents Availability: Items available for loan: Epoka University Library [HF 5415.2 .M29 2007] (1).

4. Search Engine Marketing, Inc. : driving search traffic to your company's web site

by Moran, Mike; Hunt, Bill.

Publisher: Upper Saddle River, N.J. : London : IBM ; Pearson Education [distributor], 2006Availability: Items available for loan: Epoka University Library [HF 5415 .1265 .M665 2006] (1).

5. E-commerce

by Rayport, Jeffrey F; Jaworski, Bernard J.

Publisher: Boston : McGraw-Hill/Irwin MarketspaceU, c2001Other title: Ecommerce.Availability: Items available for loan: Epoka University Library [HF 5548 .32 .R39 2001] (1).

6. The strategy and tactics of pricing : a guide to growing more profitably

by Nagle, Thomas T; Hogan, John E., Ph. D.

Edition: 4th ed. Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2006Online Access: Table of contents only Availability: Items available for loan: Epoka University Library [HF 5416.5 .N34 2006] (1).

7. Marketing channels : a relationship management approach

by Pelton, Lou E; Lumpkin, James R; Strutton, David.

Edition: 2nd ed. Publisher: Boston : McGraw-Hill/Irwin, c2002Online Access: Table of contents | Publisher description Availability: Items available for loan: Epoka University Library [HF 5415.129 .P45 2002] (1).

8. Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson

by Peter, J. Paul; Olson, Jerry C. (Jerry Corrie).

Edition: 6th ed. Publisher: Boston : McGraw-Hill, c2002Online Access: Publisher description | Table of contents Availability: Items available for loan: Epoka University Library [HF5415.3 .P468 2001 ] (1).

9. Supply chain management : strategy, planning, and operation

by Chopra, Sunil; Meindl, Peter.

Edition: Pearson International Edition Publisher: Upper Saddle River, N.J. : Prentice Hall, c2001Availability: Items available for loan: Epoka University Library [HF 5415.13 .C533 2001] (1).

10. Services marketing : people, technology, strategy

by Lovelock, Christopher H; Wirtz, Jochen.

Edition: 6th ed. Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2007Online Access: Table of contents only Availability: Items available for loan: Epoka University Library [HF 5415.13 .L5883 2007] (1).

11. Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson

by Peter, J. Paul; Olson, Jerry C. (Jerry Corrie).

Edition: 7th ed. Publisher: New York : McGraw-Hill, c2005Online Access: Contributor biographical information | Table of contents | Publisher description Availability: Items available for loan: Epoka University Library [HF 5415.3 .P468 2005 ] (2).

12. Marketing research : an applied orientation

by Malhotra, Naresh K.

Edition: 5th ed. Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2007Online Access: Table of contents Availability: Items available for loan: Epoka University Library [HF 5415.2 .M29 2007] (1).

13. International marketing and export management

by Albaum, Gerald S; Strandskov, Jesper; Duerr, Edwin.

Edition: 5th ed. Publisher: Harlow, England ; New York. : Financial Times/Prentice Hall, 2004Availability: Items available for loan: Epoka University Library [HF 1416 .I617 2004] (1).

14. Consumer behavior

by Schiffman, Leon G; Kanuk, Leslie Lazar.

Edition: 9th ed. Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2007Availability: Items available for loan: Epoka University Library [HF 5415.32 .S35 2007] (1).

15. Exploring marketing research

by Zikmund, William G; Babin, Barry J.

Edition: 9th ed. Publisher: Mason, OH ; Thomson/South-Western, c2007Availability: Items available for loan: Epoka University Library [HF 5415.2 .Z54 2007] (1).

16. Dictionary of marketing and communication; including advertising, market research and public relations, with a selection of terms and references from distribution, printing, photography, publishing, radio and television and the social sciences

by Jefkins, Frank William.

Publisher: Aylesbury, Intertext, 1973Availability: Items available for loan: Epoka University Library [HF 5415 .J438 1973] (1).

17. Consumer behavior

by Blackwell, Roger D; Engel, James F; Miniard, Paul W.

Edition: 10th ed. Publisher: Mason, Ohio : Thomson Business and Economics, c2006Availability: Items available for loan: Epoka University Library [HF 5415.32 .E53 2006] (2).

18. Global marketing : a market-responsive approach

by Hollensen, Svend.

Edition: 1st ed. Publisher: Harlow, England ; New York : Financial Times Prentice Hall, 1998Availability: Items available for loan: Epoka University Library [HF 1416 .H65 2001] (1).

19. Dictionary of marketing [electronic resource]

by Ivanovic, A; Collin, P. H. (Peter Hodgson).

Edition: 3rd ed. Publisher: London : Bloomsbury, 2003Online Access: Connect to MyiLibrary resource Availability: Items available for loan: Epoka University Library [HF 5415 .C58 1996] (1).

20. Strategic market management

by Aaker, David A.

Edition: 6th ed. Publisher: New York : Wiley, c2001Online Access: Contributor biographical information | Table of Contents only | Publisher description Availability: Items available for loan: Epoka University Library [HF 5415.13 .A23 2001] (1).

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