Normal view MARC view ISBD view

Market-led strategic change : transforming the process of going to market /

by Piercy, Nigel.
Series: The marketing series. Professional development.Publisher: Oxford ; Boston : Butterworth-Heinemann, 2002Edition: 3rd ed.Description: xiv, 762 p. : ill. ; 24 cm.ISBN: 075065225X.Subject(s): Marketing -- Management
Tags from this library: No tags from this library for this title. Add tag(s)
Log in to add tags.
    average rating: 0.0 (0 votes)
Item type Location Call number Status Date due
Books Books
Epoka University Library
HF 5415 .13 .P542 2002 (Browse shelf) Available

Includes bibliographical references and index.

There are no comments for this item.

Log in to your account to post a comment.

Epoka University Library, Rr. Tiranë-Rinas,Km. 12 1039 Tirana, Albania
+355 4 2232 086| FAX +355 4 2222 117|