Strategic marketing management : planning, implementation and control /
by Wilson, R. D. (Richard D.).
Material type:
BookPublisher: Boston, MA : Elsevier, 2004Edition: 3rd ed.Description: xii, 867p. 31 cm.ISBN: 9780750659383.
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                                Epoka University Library
                            
                                
                             
                        
                        
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                    HF 5415.13 .W547 2005 (Browse shelf) | Available | 
                                
                            
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