1955-
Cases in advertising management Larry D. Kelley and Donald W. Jugenheimer. - Armonk, N.Y. Segment Books M.E. Sharpe, 2010 - xviii, 120 p. ill 18 cm
9780765622617 (pbk.: alk. paper) 0765622610 (pbk. : alk.paper)
2008039868
GBA8D8801 bnb
014852322 Uk
-- Case studies.
HF5823 / .K 3443 2009
659.1
Cases in advertising management Larry D. Kelley and Donald W. Jugenheimer. - Armonk, N.Y. Segment Books M.E. Sharpe, 2010 - xviii, 120 p. ill 18 cm
9780765622617 (pbk.: alk. paper) 0765622610 (pbk. : alk.paper)
2008039868
GBA8D8801 bnb
014852322 Uk
-- Case studies.
HF5823 / .K 3443 2009
659.1