Dictionary of marketing and advertising / (Record no. 9513)
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                            | 000 -LEADER | |
|---|---|
| fixed length control field | 01161cam a2200313 a 4500 | 
| 001 - CONTROL NUMBER | |
| control field | 3487460 | 
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt | 
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190610153742.0 | 
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 940525s1995 nyu bd 000 0 eng | 
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 94025576 | 
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0471025038 (alk. paper) | 
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 047102502X (pbk.) | 
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC | 
| Transcribing agency | DLC | 
| Modifying agency | DLC | 
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 | 
| Item number | .R577 1995 | 
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8/003 | 
| Edition number | 20 | 
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Rosenberg, Jerry Martin. | 
| 245 10 - TITLE STATEMENT | |
| Title | Dictionary of marketing and advertising / | 
| Statement of responsibility, etc. | Jerry M. Rosenberg. | 
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New York : | 
| Name of publisher, distributor, etc. | J. Wiley, | 
| Date of publication, distribution, etc. | c1995. | 
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 371 p. ; | 
| Dimensions | 24 cm. | 
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Business dictionary series | 
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references. | 
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing | 
| General subdivision | Dictionaries. | 
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising | 
| General subdivision | Dictionaries. | 
| 856 42 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Contributor biographical information | 
| Uniform Resource Identifier | http://www.loc.gov/catdir/bios/wiley041/94025576.html | 
| 856 42 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Publisher description | 
| Uniform Resource Identifier | http://www.loc.gov/catdir/description/wiley033/94025576.html | 
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 | 
| b | cbc | 
| c | orignew | 
| d | 1 | 
| e | ocip | 
| f | 19 | 
| g | y-gencatlg | 
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books | 
No items available.