Strategic market management /
by Aaker, David A.
Publisher: New York : Wiley, c2001Edition: 6th ed.Description: xiii, 338 p. ; 23 cm.ISBN: 0471415723 (pbk. : alk. paper).Subject(s): Marketing -- ManagementOnline resources: Contributor biographical information | Table of Contents only | Publisher description| Item type | Location | Call number | Status | Date due |
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Books
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Epoka University Library
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HF 5415.13 .A23 2001 (Browse shelf) | Available |
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| HF5415.127 .H66 2020 Marketing strategy & competitive positioning / | HF 5415 .129 .M365 2006 Marketing channels / | HF 5415.129 .P45 2002 Marketing channels : | HF 5415.13 .A23 2001 Strategic market management / | HF 5415.13 .C45 2003 Drejtim Marketingu : | HF 5415.13 .C45 2004 Drejtim Marketingu / | HF 5415.13 .C45 2005 Marketingu : |
Includes bibliographical references and index.
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