Consumer behavior /
by Schiffman, Leon G; Kanuk, Leslie Lazar.
Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2007Edition: 9th ed.Description: xix, 561, C-38, G-11, I-22 p. : col. ill. ; 27 cm.ISBN: 0131869604 (alk. paper).Subject(s): Motivation research (Marketing) | Consumer behavior| Item type | Location | Call number | Status | Date due |
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Books
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Epoka University Library
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HF 5415.32 .S35 2007 (Browse shelf) | Available |
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| HF 5415.3 .P468 2005 Consumer behavior and marketing strategy / | HF 5415.3 .P468 2005 Consumer behavior and marketing strategy / | HF 5415.32 .E53 2006 Consumer behavior / | HF 5415.32 .S35 2007 Consumer behavior / | HF 5415 .32 .S6 2013 Consumer behavior : | HF 5415.5 .D93 2002 The CRM handbook : | HF 5415.52 .S83 2004 Complaint management : |
Includes bibliographical references and indexes.
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