Normal view MARC view ISBD view

Principles of service marketing and management /

by Lovelock, Christopher H; Wright, Lauren.
Material type: materialTypeLabelBookPublisher: Upper Saddle River, N.J. : Prentice Hall, c1999Description: xvii, 414 p. : ill. (some col.) ; 29 cm.ISBN: 013676875X.Subject(s): Service industries -- United States -- Marketing | Service industries -- United States -- Management
Tags from this library: No tags from this library for this title. Add tag(s)
Log in to add tags.
    average rating: 0.0 (0 votes)
Item type Location Call number Status Date due
Books Books
Epoka University Library
HD 9981.5.L68 1999 (Browse shelf) Available

Includes bibliographical references (p. 388-396) and index.

There are no comments for this item.

Log in to your account to post a comment.

Epoka University Library, Rr. Tiranë-Rinas,Km. 12 1039 Tirana, Albania
+355 4 2232 086| FAX +355 4 2222 117|