The strategy and tactics of pricing : a guide to growing more profitably /
by Nagle, Thomas T; Hogan, John E., Ph. D.
Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2006Edition: 4th ed.Description: xv, 349 p. : ill. ; 24 cm.ISBN: 0131856774.Subject(s): Marketing -- Decision making | PricingOnline resources: Table of contents only| Item type | Location | Call number | Status | Date due |
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Books
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Epoka University Library
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HF 5416.5 .N34 2006 (Browse shelf) | Available |
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| HF5415.5. B875 2024 Customer relationship management : | HF 5415.5 .D93 2002 The CRM handbook : | HF 5415.52 .S83 2004 Complaint management : | HF 5416.5 .N34 2006 The strategy and tactics of pricing : | HF 5429 .B45 2006 Retail management : | HF 5429 .L4828 2001 Retailing management / | HF 5429 .L4828 2004 Retailing management / |
Includes bibliographical references and indexes.
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