Marketing : concepts and strategies /
by Pride, William M; Ferrell, O. C.
Material type:
BookPublisher: Boston : Houghton Mifflin Co., c2006Edition: Library ed.Description: xxiv, 610, [99] p. : col. ill., col. maps ; 29 cm.ISBN: 0618474455 (library ed.); 0618474463 (student text).Subject(s): Marketing
| Item type | Location | Call number | Status | Date due |
|---|---|---|---|---|
Books
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Epoka University Library
|
HF5415 .P658 2006 (Browse shelf) | Available |
Includes bibliographical references and indexes.
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