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Marketing /

by Lamb, Charles W; Hair, Joseph F; McDaniel, Carl D.
Material type: materialTypeLabelBookPublisher: Mason, Ohio : Thomson/South-Western, c2006Edition: 8th ed., instructor's ed.Description: xlviii, 736 p. : col. ill. ; 29 cm.ISBN: 0324317174 (instructor's ed.).Subject(s): Marketing | Marketing -- Management
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Item type Location Call number Status Date due
Books Books
Epoka University Library
HF 5415.L2624 2006 (Browse shelf) Available

Includes bibliographical references (p. 702-717) and index.

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