Ekspert i Marketingut : rrefimi mbi drejtorin e pergjithshem qe u be gjeniu i marketingut /
by Trout, Jack.
Publisher: Prishtine : Elta BS, [2008]Description: 117 p. : ill. ; 23 cm.ISBN: 9789951868891.Subject(s): Marketing -- Management | Marketing -- Decision making | Branding (Marketing)
Contents:
The arrival -- What is the essence of marketing? -- What's branding all about? -- What should be my product strategy? -- How do I get my pricing right? -- Are there limits to growth? -- What is good research? -- How do I evaluate advertising? -- How do I pick the right medium? -- How important are logos? -- What mistakes are made most often?
| Item type | Location | Call number | Status | Date due |
|---|---|---|---|---|
Books
|
Epoka University Library
|
HF 5415 .13 .T735 2008 (Browse shelf) | Available |
The arrival -- What is the essence of marketing? -- What's branding all about? -- What should be my product strategy? -- How do I get my pricing right? -- Are there limits to growth? -- What is good research? -- How do I evaluate advertising? -- How do I pick the right medium? -- How important are logos? -- What mistakes are made most often?
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